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HOW TO USE ALBANY GATEWAY? SEMINAR
Need Help?
Do you find it tricky to add photo’s, write a good description, know what keywords to use? In January we will be holding 4 training seminars for GateWAy advertisers on how to make the most of Albany Gateway to market your business online.
Computers will be supplied, you will;
• Login to change your own advertising.
• Learn about keywords and how to update, add and change photo’s and generally make the most of what Albany GateWAy can do for you.
• Bring your stuff and we will be there to show you how to do it.
STEP 1 ONLINE SEMINAR
This seminar will cover the following informational topics:
• Jargon busting ie. What is e - commerce?
• Basic online marketing
• Making the most of simple no cost / low cost DIY advertising
• Better use of the internet
• Cost effective online activity for the uninitiated small business
• Better use of databases
• Online security
• Where to get help
BUILD A WORDPRESS WEBSITE SEMINAR
The workshop will assist business owners that do not have a web presence to build a basic Wordpress website to get them online.
Workshop content:
• Domain names
• Domain hosts, web hosts
• Domain Name System – DNS – delegation of domain name to host
• Control Panel access – management of site
• Wordpress installation – standard installation
• Themes and plug-ins – standard theme, plug-in discussion, demonstration
• Adding content to your webpage – basic content, theme appearance
• Create business email at xyzcompany.com.au
• Questions & Answers
ONLINE ACCELERATION SEMINAR
Practical ways to make your business profitable online.
This seminar will cover :
• Developing an Online Strategy
• Your domain name and branding
• Building successful websites
• Being found (and loved!) by search engines
• Engaging Email Marketing
• Navigating the new world of Social Media
• Managing your online reputation
• Measuring your return on Investment
FACEBOOK FOR BUSINESS SEMINAR
600 million people today are on FaceBook, sharing experiences, ideas and likes.
Is there a way for your business to engage with customers on FaceBook? Is your business missing opportunities because you haven't engaged with your customers where they are spending time online?
In this seminar, online marketing expert, Ubik Freeman from Tall Traffic will will answer these and more questions on the emerging giant that is FaceBook. From signing your business up to getting your business talked about - for free.
Topics Covered
• Getting Started
• Strategies in growing your follower base
• Types of content and how to engage your customers
• How to create sales opportunities
• The evolving rules of social media marketing
NEWSLETTER SEMINAR - MASTER EMAIL MARKETING
Learn how to maximise your business exposure by utilising free online tools to create newsletters and marketing campaigns.
This session will cover;
• Creating your account
• Uploading your contact database
• Creating an HTML news letter
• Creating your marketing campaign
• Emailing your newsletter
• Monitoring and evaluating campaign results
ADVANCED FACEBOOK FOR BUSINESS SEMINAR
This course is for people who are currently using Facebook for their business and want to take it to the next level. Ubik Freeman, Director of Online Marketing for Tall Traffic a local web development company, will give you an in-depth understanding of how to maximise your online exposure and build a community of fans around your business and products.
Topics Covered
• Strategies for building your fan base
• Using Discussions and Reviews
• Creating Events
• Online Advertising
• Reporting with Facebook Insights
• Facebook Marketplace
• Creating Like and Share Buttons
You can contact Great Southern Small Business Online '3 Steps Local to Global' by calling Tracey on 9841 8809 or email
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to secure your free seat to any of these Seminars.
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